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An Effective Remote Team Building Strategy - Old Street Labs on Teem Camp.

  • Writer: Chiara Santevecchi
    Chiara Santevecchi
  • Dec 16, 2025
  • 3 min read
A team playing on Teem Camp


Old St Labs is a consultancy and development business which designs and builds high-quality digital products for start-ups and innovators. Operating with a core belief in deep, focused work, their distributed team of high-performing engineers and designers is spread across the world.


As a company dedicated to efficiency and innovation, Old Street Labs understood that their biggest operational challenge wasn't in coding or design, but in sustaining the human connection and emotional alignment necessary for seamless cross-functional collaboration in a fully remote setup. They needed a solution that was measurable, scalable, and respected their team's time.


📊 2 Week Pilot: +5% Team Sentiment


After only two weeks of iteration and just two sessions, Teem Camp already showed a 5% improvement in team sentiment and stable engagement scores.

This early uplift confirms that our gamified behavioural model isn’t just fun: it works. Even minor design adjustments and facilitation tweaks translated into measurable emotional ROI for participants. If a single week of optimisation can generate a 5% boost in connection, imagine what happens in three months of continuous play. Teem Camp is proving that play, data, and behavioural insights can systematically rebuild human connection across distributed teams.
Teem Camp Results

The Teem Camp Solution to Remote Team Building


To weave intentional connection into their workflow without sacrificing valuable meeting time, Old Street Labs introduced Teem Camps Remote Team Building sessions.


Managers quickly leveraged the platform's library, using the data-backed recommendations to select short, gamified activities tailored to the team's initial needs.


The objective was clear: use brief bursts of scientifically designed play to rapidly boost team sentiment and foster genuine psychological safety.


The team integrated one 10-minute session and another 30-minute session within their first week, aiming to test if a minimal investment of time could yield a measurable cultural return.



A team playing Guess the Sketch on Teem Camp

The Immediate Impact


The results from the first week were a powerful validation of the platform's methodology. The immediate, data-backed uplift proved that the blend of play and behavioural science was working quickly.


Key Early Observations:


  • Measurable Emotional ROI: The team received concrete, early data proving that short, structured play isn't just a soft benefit—it delivers a measurable emotional return on investment.

  • Time Efficiency: Leaders spent seconds picking from recommended games based on their team's immediate growth areas, validating the platform's promise of saving manager preparation time.

  • The Power of Short Bursts: The 10-minute and 30-minute activities successfully served as a 'reset' button, with participants reporting feeling refreshed and eager to tackle the meeting agenda together immediately afterward.


What the Old Street Labs Team Had to Say:


"We were initially sceptical about how quickly an 'icebreaker' platform could show measurable results. Instead, we realised that these brief sessions are hitting the right notes, making it easier for our engineers to switch from deep individual work to collaborative problem-solving without that awkward transition."

Conclusion & Next Steps


Old Street Labs is pioneering the use of data-backed, gamified culture building. They have proven that even in a highly focused, remote environment, intentional play can rapidly improve team sentiment.



They have now established a clear roadmap for continuous culture optimisation.


By embedding Teem Camp into their weekly routine, Old Street Labs is showing that the future of distributed team management is data-driven play.


Follow this page for more updates on Old Street Labs' Culture Journey with Teem Camp, and get in touch today if you're looking for similar results for your team.



 
 
 

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